Is Las Vegas Ready For This Upcoming Cyber Monday

Typically digital savvy companies would prime themselves up for the busiest online shopping day of the year called Cyber Monday. But with a pandemic still in flow, many businesses are finding themselves relying more on their online offering and sometimes using ingenious solutions to keep their customer s informed.

cyber monday las vegas skyline

A recent article by Forbes asks if your Organization is digital side ready to catch up on lost profits during these unusual times.

An example delivered by Forbes is by Amanda Signorelli a managing partner at the Las Vegas Golden Steer Steakhouse. Amanda decided she would have to change the Steakhouse into an e-commerce company in order to survive. They established this with “Zoom Meet Ups” or virtual private dining events, especially with their B2B customers. She was keen to mention that not everything they was a success, pretty mush trial by error.

Websites Updated, Conversion Rates Re-evaluated

Of course the vacation city of Las Vegas has potentially been hit harder than many other USA locations, so businesses have almost been driven to deliver a greater online presence than maybe before.

As Cyber Monday approaches, many USA organizations will be using digital agencies and marketing companies to try and squeeze every last dollar from their existing and new base. Websites are being updated, conversion rates from existing visitors re-evaluated and for those who did not react quick enough Pay Per Click Marketing campaigns may be the only solution. If you are not in it, you can’t win it.

History reports the business sectors that needed to move online 30 years ago, from insurance to travel, but never as there been a time where it has mattered most to all types of companies, from funerals to the Las Vegas Golden Steer Steakhouse.

So is the rest of Las Vegas ready for cyber Monday, or are they just holding their breath for next year or even 2022? We will probably find out in the next few months.

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